Lessons learned from the #UglyChristmasSuit

Mission Accomplished
On Giving Tuesday, my buddy Tom Harness and I embarked on the #UglyChristmasSuit fundraiser. This is the first year I’ve participated, Tom has done it since 2014. The charity of choice for 2017 was Children’s Home & Aid. Since I’m a first timer with effort, here are some things I took away from the experience.
- I was well-intended when I suggested we raise $7,500 instead of the usual $5,000. However, it added some extra time to the fundraiser as we didn’t wrap up until two days after Christmas. I feared we’d still be wearing the suits into 2018 as we’ve stated, the suits don’t come off until we hit our goal.
- People are very generous. The last 24 hours or so of the fundraiser saw a huge boost in giving. Maybe those last minute donors were tired of seeing us in our suits. It was 31 days after all.
- Doing a Facebook Live providing updates seems to garner donors more than just posting photos.
My wife knowing the efforts are over - It takes more than I expected to embarrass my wife and kids. (Thanks guys for the support.)
- Even after Christmas people are in the holiday spirit. I wore the suit to a couple of stores on Dec. 28 and people were still complimenting it.
- People love the Ellen DeGeneres Show.
- When I do this again next year (yes, I’m returning) I will get my family holiday needs taken care of earlier. Some days were a bit more stressful than others but that was due to poor planning on my part. Now that I have an idea of how all this works, I’m looking forward to 2018.
I want to thank everyone again who donated. If you did make a donation and we haven’t taken a picture together, please let me know. I can still put on the suit and do a photo opp. Or if you’re out of town, email me a pic and I’ll edit it accordingly. The funnier the better though. Thanks again, Merry Christmas and Happy New Year.
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kevinhunsblogger View All
I'm a former TV news guy turned marketing manager. I like to blog, podcast and watch pro wrestling.